Poplar
Poplar offers a flexible, volume-based pricing model with a free tier that includes easy integrations, CSV uploads, and in-platform automation. Paid plans provide additional perks like dedicated account management and enhanced automation tools. Pricing scales based on the number of mail pieces sent, making it suitable for both small businesses and enterprise-level campaigns. For high-volume users, custom pricing and credits may be available to optimize costs.
Email MarketingCRMPersonalizationCross-channel AnalyticsBehavioral Analytics
5(10 reviews)
Poplar is a tech-enabled direct mail platform that allows brands to seamlessly integrate automated, data-driven direct mail into their marketing strategy. With features like real-time tracking, dynamic personalization, and API-based trigger mailings, Poplar helps businesses efficiently acquire, retain, and re-engage customers at scale. By combining the power of digital targeting with the impact of physical mail, Poplar makes direct mail as easy, measurable, and performance-focused as online marketing.
Key Integrations
Poplar connects with the tools you already use
Pricing
Poplar offers a flexible, volume-based pricing model with a free tier that includes easy integrations, CSV uploads, and in-platform automation. Paid plans provide additional perks like dedicated account management and enhanced automation tools. Pricing scales based on the number of mail pieces sent, making it suitable for both small businesses and enterprise-level campaigns. For high-volume users, custom pricing and credits may be available to optimize costs.
Free
$0/mo
- Easy Integrations
- CSV Uploads
- In-Platform Audience Management
- Real-Time Platform Attribution
- Delivery Tracking
- Fast Chat & Email Support
- Lookalike Modeling
- Email to Address Retargeting
Lite
$208/mo
- All Free Tier Features
- Dedicated Account Manager
- Site Visitor Retargeting
- Dynamic Creative Translation & Support
- Discounted Bulk Send Pricing
Pro
$416/mo
- All Free Tier Features
- Dedicated Account Manager
- Site Visitor Retargeting
- Dynamic Creative Translation & Support
- Discounted Bulk Send Pricing
- Custom Data Sourcing
- Early Access to New Features